ColourPop has become one of the most talked-about makeup brands in the beauty industry. Known for its trendy releases, affordable prices, and social-media buzz, ColourPop attracts makeup lovers of all skill levels—but is it really worth the hype?
In this blog post, we’re ranking and breaking down the biggest pros and cons of ColourPop so you can decide whether it’s the right brand for your makeup routine.
✅ The Pros of ColourPop (Why So Many People Love It)
1. Extremely Affordable Pricing
ColourPop’s biggest strength is its budget-friendly price point. Most products fall between $6–$18, making it accessible for students, beginners, and beauty lovers who don’t want to overspend.
Why this matters:
You can build an entire makeup collection for the cost of one high-end palette.
2. Impressive Quality for the Price
For a drugstore-level cost, ColourPop delivers surprisingly strong pigmentation—especially in their eyeshadows, blushes, and Super Shock formulas.
Standout products include:
- Pressed powder eyeshadow palettes
- Super Shock Shadows
- Powder blushes and bronzers
Many makeup artists consider ColourPop one of the best budget-to-performance brands on the market.
3. Huge Shade Range
ColourPop excels at inclusivity, offering wide shade ranges in:
- Foundations
- Concealers
- Blush tones
- Lip products
Whether you prefer bold color or neutral everyday makeup, there’s something for nearly every skin tone and style.
4. Cruelty-Free Brand
ColourPop is 100% cruelty-free, which is a major selling point for ethical shoppers. While not entirely vegan, many products are clearly labeled vegan.
5. Trend-Focused & Fun
ColourPop is known for staying on top of trends—think monochrome palettes, viral TikTok shades, and pop-culture-inspired releases. They’ve collaborated with top brands, such as Disney, Harry Potter, Twilight, Pokémon, etc.
Perfect for:
- Experimenting with color
- Trying trends without a big financial commitment
- Younger or creative makeup audiences
❌ The Cons of ColourPop (What You Should Know Before Buying)
1. Overwhelming Number of Product Launches
ColourPop releases new products constantly. While exciting, this can feel overwhelming and makes some items quickly discontinued.
Downside:
If you fall in love with a product, it may not be restocked for long—or ever.
2. Inconsistent Formula Quality
Not every ColourPop product performs equally. While many items are excellent, some palettes or formulas can be:
- Patchy
- Chalky
- Less pigmented than expected
Quality can vary depending on the collection or release date.
3. Online-Heavy Shopping Experience
Although ColourPop is available at select retailers, most shopping happens online. This means:
- You can’t always swatch in person
- Shade matching can be tricky
- Returns may take time
4. Fragile Packaging
The packaging is cute but not always durable. Eyeshadow palettes in particular can arrive damaged or crack easily if dropped.
5. Limited Restocks
Many popular products sell out quickly, especially viral releases. If you miss a launch window, you may have to wait months—or pay resale prices.
⭐ Final Verdict: Is ColourPop Worth It?
ColourPop is absolutely worth it if:
- You love affordable makeup
- You enjoy experimenting with trends
- You want strong pigmentation on a budget
You may want to look elsewhere if:
- You prefer consistent, permanent collections
- You value luxury packaging
- You want in-store shade matching
Overall Rating: ⭐⭐⭐⭐☆ (4/5)
ColourPop delivers exceptional value, creativity, and accessibility—but comes with trade-offs in consistency and longevity. For the price, it remains one of the best budget makeup brands available today.
For a list of top ColourPop palettes and to take a quiz to determine which palette suits you best, visit my other blog post here: https://thebeautywithinblog.com/77-2/
